Emotorad, a premium e-cycle brand, will now be available at a reduced price in Delhi as a direct result of the subsidy being offered by the Delhi government. This incentivization will further the adoption of sustainable mobility solutions in the capital. Additionally, Emotorad is offering an additional discount of Rs. 5,000 and Rs. 3,000 on its EMX and Trex variants. Under the subsidy, three electric models from Emotorad will see an effective price reduction of Rs. 7,500, these include personal e-cycles, EMX, and Trex, which includes a purchase incentive of Rs. 5,500 and a top-up incentive of Rs. 2,000. The third product, the Doodle cargo e-bike will see a reduction of Rs. 15,000, under the scheme. The only caveat is that Emotorad will offer its discounts to the first 1,000 customers.
Under the subsidy, three electric models from Emotorad will see an effective price reduction of Rs. 7,500, these include personal e-cycles, EMX, and Trex, which includes a purchase incentive of Rs. 5,500 and a top-up incentive of Rs. 2,000.
Also Read: EV Maker EMotorad Targets 300 Per Cent Growth In FY2022-23
Kunal Gupta, CEO, EMotorad said, “This is a much-awaited move and one that will pave the path for other states as well. While most e-cycle brands have been trying to make their e-bikes reach as many consumers as possible, this incentivization solidifies the support and push to make EVs the next big thing in the country. It is our objective to make India more bicycle and EV friendly and this move will help the whole industry reach that goal.”
Also Read: Emotorad Invests Rs. 20 Crores In Expanding Manufacturing Capacity For 2022
Earlier this year, EMotorad announced its plan to expand its customer base as well as target a 300 per cent growth in FY2022-23. The homegrown EV marker revealed that it has registered 400 per cent growth in its revenue, while the team has grown by 300 per cent since its beginnings in 2020. At present, the company has a dealership network of 170+ dealers across the country, which will also see further expansion in this fiscal year.
The EMotorad T-Rex Plus comes with a battery pack for electrical assistance and has a top speed of 25 kmph in the electric-only mode
Also Read: EMotorad Aims To Strengthen The EV Ecosystem In India With Its Electric Bicycles
Recently, EMotorad expanded its manufacturing capacity to 90,000 e-cycles per year from its Pune facility, from the previous capacity of 16,000 e-bikes per annum, from Rs. 20 crore investments.